Even people who tend to think conventionally, such as accountants or insurance adjusters, can be creative, a recent study suggests, if they can look at emotional situations in a different light. In a set of experiments, researchers found that conventional thinkers, those who rank low on openness to new ideas and experiences, came up with more creative ideas than peers after they practiced 'emotional reappraisal.' This means viewing a situation through another emotional lens, such as trying to see an anger-inducing event as one that is neutral or hopeful. The study indicates that creativity can be trained.